Smart Zhet…exploring the local sneaker culture. Smart Zhet, a professional sneaker cleaning and shoe care service

Smart Zhet…exploring the local sneaker culture

Someone once asked why I wear clean clothes but then mess up my look with dirty shoes. My response was that I love wearing dirty shoes, they tell stories of where they have been (Converse and Vans addicts throw that same line all the time).

The truth is that I seldom get around to cleaning my shoes and when I do, oftentimes it’s a shoddy job. Cleaning sneakers and tennis shoes is not that easy. There seem to be a science to it.

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