How would you feel if you were able to reset content recommendations on Instagram?
Well, you might be able to do just that in the near future.
Instagram has announced that it is testing a new feature aimed at giving users more control over the content they see across Explore, Reels and Feed.
The feature, which offers a “fresh start” for content recommendations, is part of the platform’s broader initiative to create safe and positive experiences, especially for teens.
According to a blog posted by Instagram, the feature allows users to reset their recommendations with just a few taps.
Once reset, the app will gradually personalize content based on the user’s new interactions and preferences.
Empowering Teens and Parents
This update aligns with Instagram’s ongoing efforts to ensure teens have access to age-appropriate content.
The platform has also launched a new page in its Transparency Center to provide insights into how it filters sensitive content for younger users.
The company partnered with Joanna and Clea of The Home Edit to provide tips for parents and teens on organizing their accounts, mirroring strategies used to declutter physical spaces.
Instagram encourages teens to periodically review the accounts they follow and ensure their feed reflects their evolving interests.
Tools for Curating Instagram Experiences
Instagram has introduced various features that allow users to shape their online experience:
- Interest-Based Customization: Users can mark content as “Interested” or “Not Interested” on Explore pages, and teens in select regions can choose topics they want to see more of, such as books, travel, or sports.
- Following Feed: A chronological feed of followed accounts offers a structured way to catch up on recent posts.
- Favorites List: Prioritized content from selected accounts appears higher in the feed and is accessible in a dedicated section.
- Close Friends: Stories can be shared with a curated audience, adding privacy and control.
- Digital Footprint Management: The “Your Activity” section consolidates past interactions, allowing users to review and adjust their digital presence.
Global Rollout and Future Developments
The reset feature is expected to roll out globally soon.
Instagram hopes this initiative, combined with its existing tools, will make time spent on the platform more valuable and personalized for all users, particularly teens navigating their digital experiences.
By enabling users to actively shape their feed and improving transparency, Instagram underscores its commitment to fostering safe and enriching online interactions.
Time will tell if Meta will also do the same for its other platforms like Threads and Facebook.
